Aer Lingus & UNICEF - 15 Years Old $15 Million Raised
15 Years Old $15 Million Raised – Change For Good Proves Its Worth
24th May 2012
The Change For Good campaign marked its 15th birthday with a photographic exhibition due to be seen by 600,000 people and a fundraising cycle between the Aer Lingus bases. A partnership between UNICEF Ireland and Aer Lingus, the campaign has raised $15 million (€11.5 million) since its inception in 1997. The exhibition is of photographs from a visit by Aer Lingus ambassadors to Zambia to help out with UNICEF Ireland’s work with children in the country earlier this year.
Aer Lingus CEO Christoph Mueller commented, “We are delighted to be celebrating this remarkable milestone of our 15th year in partnership with The Change for Good campaign. We would like to acknowledge the generosity of Aer Lingus customers in supporting the UNICEF Change for Good campaign on board flights. I would like to take this opportunity to thank our cabin crew who have made a massive contribution to this achievement.”
So successful has the campaign been that Aer Lingus has agreed to collect change on all of its flights from the 24th of May to the 1st of June. This will mark the campaign’s birthday and support the fundraising cycle being undertaken by Aer Lingus cabin crew member Brian Rutter. Brian, who also took the photographs that form the exhibition, will complete a week-long cycle between all the Aer Lingus bases in Ireland, including Dublin, Cork, Shannon and Belfast.
“Of course, the fact that Change For Good has raised a million dollars a year for each of the fifteen years it has been operating so far, shows how well it has worked. We’re delighted with it and the exhibition demonstrates that the outcomes are equally remarkable,” explained Peter Power, CEO, UNICEF Ireland.
On transatlantic flights spare coins and paper currency is collected from passengers. The funds are transferred directly to UNICEF to support its life-saving work worldwide.
For more information on UNICEF and the Change for Good partnership, please visit unicef.ie